Blogs, ideas and insights
We’re bringing you ideas and insights on the latest video, animation and branded creative content happenings. We cover everything from what inspires us, to best practises.
The Future of Animated Corporate Videos: Unpacking the Trends and Innovations to Watch
Animated corporate videos have become an increasingly popular tool for companies to convey information, promote products or services and engage their target audience.
Understanding the Process and Costs Involved in Animated Video Production
These days it’s vital that brands stand out.
Animated video production is a popular way to capture the audience’s attention, but for many communications professionals, the process and costs involved is clouded in mystery.
The Power of Brand Animation with Motion Design
Incorporating motion design into branding is not just an aesthetic choice. It’s a strategic move to capture and retain the audience’s attention. Brand animation can take many forms, from animated logos to interactive infographics, all serving to bring your brand’s story to life.
Thrive: Studio Project Interview
Our latest studio project centres around the theme of partnership and working together. The brief to the creatives team was “create...
Taking Data Visualisation to the Next Level with Animated Infographics
With the increasing popularity of data visualisation, it’s crucial to find new ways to make your visuals stand out from the crowd. This is where animated infographics come in.
The Psychology Behind Character Animation in Marketing
In the world of brand marketing, character animation captures attention, evokes emotions, and builds relationships between brands and their audiences. But why? The answer lies in our human psychology.
Creative Inspiration: Animated Characters, Real-Life Comedy Pets and Joyful Typography
Our selection this month take a trip into the weird, wonderful and fantastical imaginations of our selected artists.
Creative Inspiration: Foodie textures, elegant illustration and a dancing bunny
Our selection this month take a trip into the weird, wonderful and fantastical imaginations of our selected artists.
Building an Effective Video Content Strategy That Drives Results
Creating a single creative campaign can be challenging, but turning it into an effective video content strategy can be even...